Cyclops was established in 2002 with the launch of the original Cyclops GPS Driver Safety System. Cyclops now supplies leading navigation and automotive brands with premium quality, dynamic software and content services related to safety zones. Today we are developing new and innovative ways of delivering dynamic safety information to drivers across the world.

Millions of drivers around the world rely on Cyclops to help them keep an eye on the road ahead.

Meet our Management Team

Sean Morris

Chief Executive Officer

Sean has over 30 years’ experience in automotive electrical and electronic engineering at various OEMs and Tier 1 suppliers, including BMW, Honda, Land Rover, and Continental, and was Chief Engineer Electrical & Electronics at Aston Martin.

Sean was head of Continental’s engineering services in the UK and provided successful turnkey engineering projects to OEMs such as JLR, Bentley and McLaren. Sean has worked for a number of telematics companies providing services directly to the OEM Connected car teams as well as in the insurance and fleet sectors.

Laurence Vaughan


Laurence has over 25 years experience in the automotive and information technology sectors. Laurence qualified as a chartered accountant with Coopers and Lybrand before joining Sytner where, as CEO and then Chairman, he helped grow the company to become the largest and most profitable automotive retailer in the UK.

Laurence has served on the board of various public and private businesses in Europe and the US. He has also chaired a number of private equity backed businesses and is the Chairman of Catapult Ventures a leading early stage venture capital investor.

Bryn Whittaker

Technology Director

Bryn is responsible for managing and developing our database and technology platforms in addition to managing the database and field survey teams.

Formerly Bryn managed database development and systems solutions for Trafficmaster. Bryn is a trained GIS professional with a degree in Town and County Planning from Bristol UWE.

Martha James

Head of Sales and Marketing

Martha has over 20 years experience in marketing spanning multiple industries including publishing, coatings and tech.

She joins Cyclops to drive our business growth aspirations and continue our focus on delivering the highest quality standard to our client partners.

Interested in becoming a partner?

We work with the world’s leading vehicle and navigation partners. Contact us on to chat about how we could help keep your drivers safer behind the wheel.